Tag Archives: ethics

Censoring social media

Some of you may have seen the post a couple of weeks ago on TechCrunch that caused a fair amount of comment and controversy in the blogosphere. The Secret Strategies Behind Many “Viral” Videos was a spectacularly ill-advised and unintentionally revealing account of one marketer’s techniques for placing client videos in prominent spots on the [...]

EU comes down on sockpuppets

The TimesOnline ran a story last Friday, Fake bloggers soon to be ‘named and shamed’, heralding the passing into law of a EU directive that bans sockpuppetry.
And while I have to admit that this is admirable in its intent, I really am struggling to come to terms with how on earth they are going to [...]

Astroturfing

The font of all knowledge, well maybe not knowledge but certainly a wellspring of information, Wikipedia, has a page on Astroturfing that, given recent developments in the public affairs/communications space, is a must read.
Wikipedia defines astroturfing as:

formal public relations (PR) campaigns which seek to create the impression of being a spontaneous, grassroots behavior. Hence the [...]