Category Archives: Communications

Citizens’ views on Govt 2.0

Colin McKay posted earlier this week about a fascinating piece of research published by the Canadian government. The paper, New Technologies and GC Communications [Word], is the first phase (the qualitative) of a survey into Canadians views on their government’s use of Web 2.0 technologies.
There are a couple of points that the survey throws up [...]

The future of communications

For the last couple of months I have been focusing on (what I hope has been) a less technical and more strategic approach to public sector communications; with a particular emphasis on using change management as the context for understanding what social media and govt 2.0 mean for our agencies.
This has been motivated partly by [...]

Rate your agency

As we approach the end of the financial year, public servants (with varying degrees of apprehension) start to turn their minds to their performance reviews. And while typically this is when you demonstrate your unswerving devotion to the cause and highlight the prodigious efforts you have been making throughout the year, it is also an [...]

Mobility and agility

This post began as a review of how well government websites are doing making their content available to mobile devices. I had looked at this in February last year, and had hoped that over those 12 months we might have seen an improvement. These hopes proved, as you might guess, somewhat optimistic. This exercise did, [...]

Trust, the Media & the public sector

Mark Thompson, the Director General of the BBC, last week on the BBC blog posted a speech he gave called The Trouble with Trust. At over 6,000 words it is a long post, but if you are a public sector communicator, it is well worth the read – for some very different reasons.
Thompson wants to [...]

Online reputation management

Andy Oram wrote a post on Friday that triggered some thoughts of my own about reputation management, and how public sector communicators can approach this issue. Oram attended a Yale symposium on Reputation Economies in Cyberspace and has since been providing thorough coverage and analysis.
What I found interesting about his first post (he has posted [...]

Censoring social media

Some of you may have seen the post a couple of weeks ago on TechCrunch that caused a fair amount of comment and controversy in the blogosphere. The Secret Strategies Behind Many “Viral” Videos was a spectacularly ill-advised and unintentionally revealing account of one marketer’s techniques for placing client videos in prominent spots on the [...]

The limits of sovereignty

When I first posted about the principles for public sector social media, sovereignty was the first of the ten principles I discussed because, once you have decided that you need to incorporate social media into your communications plan, the next most important decision is where you host the project. The answer at the time was, [...]

Agile government

Demos and the Victorian State Services Authority have embarked on a project to explore the concept of agile government. The first product of this collaboration was what they described as a provocation paper, released in September, and called – as you might expect – agile government PDF [238 KB].
The focus of the project is to [...]

The (real) cost of social media

I have posted previously about arguments for social media and a business case for a blog. And while there is plenty of discussion about the ROI of blogging in particular and social media in general, for public sector communicators it is important that we understand what we are committing our organizations to when we launch [...]