Monthly Archives: October 2007

Google’s Page Rank hiccup

On Thursday morning I saw an interesting item in my feed reader from Darren Rowse at Problogger. The evening before, Darren had posted about his PageRank dropping from a 7 to a 4, in the space of a few hours. He was, naturally, concerned at this unexpected turn of events. As the story unfolded, it [...]

Search and Govt 2.0

The volume of content on government websites is rapidly, and in some cases has already, outstripping the ability of conventional navigation and information architecture to make that content easily discoverable. When you pause to think that most government sites are only a decade old and, if you also consider the rate of content growth, you [...]

The (real) cost of social media

I have posted previously about arguments for social media and a business case for a blog. And while there is plenty of discussion about the ROI of blogging in particular and social media in general, for public sector communicators it is important that we understand what we are committing our organizations to when we launch [...]