Monthly Archives: April 2007

5 principles for Govt 2.0

Che Tibby’s great post this week about how government can/should interact with people via the Internet, Free on the Range, throws up some very interesting issues and, for me, some questions about what it is we mean when we talk about Govt 2.0 (government in the Web 2.0 age).
Given that Web 2.0 is a term [...]

ANZAC Day

This video is from a couple of years back (2005), but it is still a great example of a campaign executed with flair and humour. I laugh every time I watch this (and not just because I am Australian). What does it have to do with ANZAC day? Not much, really. The ad was originally [...]

Social media and your CV

There has been quite a bit of discussion in the blogosphere over the last fortnight about the blog as the new CV. It was started by a post by Adam Darowski, The Blog is the New Resume and subsequently picked up by Joshua Porter, who expanded upon the idea.
These posts are both well worth reading, [...]

Gartner on Web2.0 & Government

At the beginning of March Gartner published a brief paper, titled ‘What Does Web 2.0 Mean to Government (no link: subscription required), that included some significant observations about our future operating environment, and it set me thinking about what this will mean for the public sector in big-picture terms.
Before we get to the report itself, [...]

The town hall meeting lives

It is often all too easy (and regular readers would assume – correctly – that I have been guilty of this) to overlook traditional communications channels in favour of the newer, more ‘exciting’ social or new media.
This was brought home to me at the Crisis Communications workshop we held in March when it emerged that [...]

Blogging Code of Conduct

There has been quite a bit of discussion in the blogosphere since Tim O’Reilly published his draft Blogger Code of Conduct, and – apart from the incredibly naff logo – with good reason. (On the logo, though, do you think that a sheriff’s badge is really the right sort of image that bloggers would want [...]

Reputation mismanagement: automated social media

Every once in a while you come across an idea or a product that is so obviously the result of unimaginable hours of hard work and intellectual brilliance completely detached from any semblance of reality. When I read this story in the Sydney Morning Herald, I had to check the dateline a couple of times [...]

Pimpin’ government: social marketing & youth

One of the hardest aspects of coming to terms with the changes that social media are bringing to our working environment, particularly for public sector communicators, is exercising the sort of judgement that ensures the tools are deployed appropriately and support the overall communications and business objectives.
While in Australia this week, I came across a [...]