Monthly Archives: November 2006

Email is broken

It is official, email is broken. A US based security company estimates that 9 out of 10 emails are spam. That is globally. 90% of email traffic is now inducements to buy junk stock, restore your hair or participate in more lascivious activities…
If you hadn’t realized that it had come to this, if clearing your [...]

Business blogging arrives

If you were in any doubt about the emerging importance of blogging in business communications, then this announcement reported on Wired should effectively put those doubts to rest.
I think that it is safe to assume that we have reached the tipping point when you see these sorts of announcements. An Enterprise Edition of Wordpress strikes [...]

Quotes, votes & hopes…

Looking for a quote to spice up a presentation or speech? Not content to trawl through all those passé Web 1.0 quote sites? Then check out Quotiki.
As the name suggests, it is a wiki for quotes — well, sort of a wiki. That’s right, rather than pay someone to laboriously enter all those quotes into [...]

Usability testing key messages

SSC issued the 2006 Update to the E-government Strategy yesterday and, while not something that will be widely read by comms people, I wanted to share some insights round the creation, or rather the recreation, of the key messages in the Strategy.
The last version of the Strategy, the June 2003 update, was I thought, underserved [...]

Social media and reputation

I have just finished reading a white paper on Social Media written by Trevor Cook and Lee Hopkins. It is a very good introduction to how new media is changing our working environment.
What really got me, however, was a quote in the front of the paper that, given my recent comments about reputation management [here [...]

Eraser Inc

Wired magazine has reported on a new startup, called ReputationDefender (note the lack of a space between the two words, a sure sign that this company is certified Web 2.0™), whose mission in life is to:

…act on your behalf by contacting data hosting services and requesting the removal of any materials that threaten your good [...]

Social marketing tools

The last couple of posts have been about new media, so I thought I would mix it up a bit by having a look at a more traditional approach to public affairs. South Australia’s Aboriginal Drug and Alcohol Council have issued a set of playing cards, under a campaign titled Don’t Gamble with Your Health.
I [...]